Comic Art Convention | |
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Program book for the 1969 inaugural Comic Art Convention. Cover art by Hal Foster. |
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Status | Defunct |
Genre | Comics |
Location | New York City (1968–1976, 1978–1983) Philadelphia (1977–1979) |
Country | United States |
First held | 1968 |
Last held | 1983 |
Organizer | Phil Seuling |
The Comic Art Convention was an American comic-book fan convention held annually New York City, New York, over Independence Day weekend from 1968 through 1983, except for 1977, when it was held in Philadelphia, Pennsylvania, and 1978 to 1979, when it was held concurrently in New York and Philadelphia. The first large-scale comics convention, and one of the largest gatherings of its kind until the Comic-Con International in San Diego, California, it grew into a major trade and fan convention. It was founded by Phil Seuling, a Brooklyn, New York City, teacher, who later developed the concept of comic-book direct marketing, which led to the rise to the modern comic book store.
The New York Comic Art Convention's growth in popularity coincided with the increasing media attention on comics that had been building since the mid-1960s, feeding off the then novel notions of comics being a subject worthy of serious critical study and collectibility.
Contents |
Circa 1961, enterprising fans including Jerry Bails, Shel Dorf, Bernie Bubnis, and future Marvel Comics editor-in-chief Roy Thomas began following the pattern of the long-established science fiction fandom by publishing fanzines, corresponding with one another and with comic-book editors (most notably DC Comics' Julius Schwartz), and eventually arranging informal and later professional, commercial conventions. Among the first were the 1964 New York Comicon and that same year's Detroit Triple Fan Fair. The only previously known comics fandom, for the 1950s' EC Comics, did not progress so far along.
As Seuling described his convention's genesis, "In 1964, about a hundred people found themselves in a New York City union meeting hall, a large open room with wooden folding chairs, looking around at each other oddly, surprised, not really knowing what they were there for, a bit sheepish, waiting for whatever was going to take place to begin. ... It was the first comics convention ever [and t]hat one-day assembly ... grew step by step into an annual tradition in New York and then elsewhere. In 1968, I became involved in [staging] my first convention. The following year began the current series called the Comic Art Convention".[1]
That 1969 convention, held Independence Day weekend at the Statler Hilton Hotel in New York City, cost $3.50 for a three-day ticket, with daily passes at $1.50.[2] Admittance was free with a hotel room rental, which cost $15-and-up per day.[2]
The Comic Art Conventions provided the primary nexus for fans and the largely New York City-based industry during the Silver Age and the Bronze Age of comic books. As well, many of the Golden Age creators were still alive and in attendance at panels and for interviews, which helped lay the groundwork for the medium's historical scholarship.
The reputation of the Convention spread throughout fandom via an annual write-up published in The Buyer's Guide for Comics Fandom by columnist Murray Bishoff. Besides reporting on convention events, Bishoff also provided fans around the country with a benchmark market report by surveying attending dealers regarding what was selling and whether prices realized were above or below those quoted in the de facto standard, The Overstreet Comic Book Price Guide.
Will Eisner, creator of the The Spirit in 1940, credited the 1971 Comic Art Con for his return to comics. In a 1983 interview with Seuling, he said, "I came back into the field because of you. I remember you calling me in New London, [Connecticut], where I was sitting there as chairman of the board of Croft Publishing Co. My secretary said, 'There's a Mr. Seuling on the phone and he's talking about a comics convention. What is that?' She said, 'I didn't know you were a cartoonist, Mr. Eisner.' 'Oh, yes,' I said, 'secretly; I'm a closet cartoonist.' I came down and was stunned at the existence of the whole world. ... That was a world that I had left, and I found it very exciting, very stimulating".[3]
Eisner later elaborated about meeting underground comics creators and publishers, including Denis Kitchen: "I went down to the convention, which was being held in one of the hotels in New York, and there was a group of guys with long hair and scraggly beards, who had been turning out what spun as literature, really popular 'gutter' literature if you will, but pure literature. And they were taking on illegal [sic] subject matter that no comics had ever dealt with before. ... I came away from that recognizing that a revolution had occurred then, a turning point in the history of this medium. ... I reasoned that the 13-year-old kids that I'd been writing to back in the 1940s were no longer 13-year-old kids, they were now 30, 40 years old. They would want something more than two heroes, two supermen, crashing against each other. I began working on a book that dealt with a subject that I felt had never been tried by comics before, and that was man's relationship with God. That was the book A Contract with God...." [4]
In 1973, Seuling persuaded Dr. Fredric Wertham, author of the industry-changing 1954 book Seduction of the Innocent, to attend what would be Wertham's only panel with an audience of comics fans.[5]
The final two years of the 1961-1969 Alley Awards, sponsored by Alter Ego magazine, were presented at the Comic Art Convention. After the demise of the Alley, later years featured awards named after the Comic Art Convention itself.
As his comic-book distribution business occupied more time, and as other comics conventions, most notably in San Diego and Chicago, became larger, more prominent, and more commercially rather than fan-driven, Seuling segued his Independence Day-centered Comic Art Convention into the smaller, generally mid-June "Manhattan Con".
Following Sueling's death in 1984, promoter Fred Greenberg began hosting two "Great Eastern" conventions annually at venues including the New York Coliseum. Other companies, including Creation Cons and Dynamic Forces, held New York City conventions but all were on a smaller scale than the Seuling shows. Changes in the industry, popular culture, and the resurgent city itself since the troubled 1960s and '70s made large-scale comic-book conventions difficult to hold profitably. Jonah Weiland of ComicBookResources.com also noted that "...dealing with the various convention unions made it difficult for most groups to get a show off the ground."[6]
In 1996, Greenberg, at a very late point, cancelled what had been advertised as a larger-than-usual Great Eastern show, which the fan press had suggested might herald a successor to the Comic Art Con. As a substitute event, promoter Michael Carbonaro and others on the spur of the moment mounted the first Big Apple Convention in a church basement. These small shows nonetheless attracted many comics creators and pop-culture figures, and by 2000 the convention had moved to the Metropolitan Pavilion on West 18th Street in Manhattan,[7] and by the mid-2000s were taking place at the Penn Plaza Pavilion at the Hotel Pennsylvania.[8][9][10]
In 2002, the first MoCCA Art Festival, focused on alternative comics and the small press, was held at New York City’s Puck Building; it has been held annually since. In 2006, the first New York Comic-Con was held in the Jacob K. Javits Convention Center; it also has been held annually since.